Digital Viral Marketing – Facebook Page & Event
Hey, I would like to share this interesting case study of HappyJourney facebook page
They have reached to a count of 65K Facebook page-likes in 7 months with just
- One profile pic and
- One post of event
Event has an offer saying: https://www.facebook.com/events/847271765331947/
To Participate in this Event you Need to Follow these Steps:
Step 1 : Click on “Join” button.
Step 2 : Invite at Least 50,100,150,200 of your Friends.
(Invite more Friends to Increase your Chances of Winning.)
Step 3 : Like page : HappyJourney and Share on your wall
Step 4 : Comment by : “Travel is Fun with @HappyJourney”
Good luck!
Event statistics
On this date of 22nd September, 2015, this event has 671k going |114k maybe |13m invited
Other interesting facts are:
- Offer is not from any well known travel brand
- No commitment from person offering this
“Digital Marketing has immense POTENTIAL”
Good example of Book “Contagious – Why Things Catch On” by Jonah Berger